Vol. 1 · Checklist Edition · Price: Free
The 5-Step Book Launch for Experts
20 Steps Inside
Free Giveaway
Launch your book
without skipping
a step
The Book Launch Checklist. 20 steps across pre-launch, launch and post-launch. In order.
A book launch has a lot of moving parts. Miss one and you find out at the worst possible time. This is my own launch checklist, and it’s yours for free.
Reader Credentials
Free. No spam. Just your checklist.
3
Stages
20
Steps
9
Pages
$0
Still free
What You Get
Here’s what this checklist does for you.
Don’t just read and nod. Here’s what changes when this is sitting next to your laptop.
Know exactly what to do next.
Three stages, in order. No guessing what comes first.
Get your launch out of your head.
Tick each box and date it. You’ll see what’s done at a glance.
Skip nothing.
The small steps are the ones that bite later. They’re all on here.
Stage 1 of 3
Pre-Launch: walk in ready.
1
Start with your files finished.
Cover and manuscript, ready to upload, before you book anything else.
2
Pick a publishing date that gives you room.
Publishing day and launch day are not the same day. You’ll see how far apart to set them.
3
Get full value from your 5 free promo days.
The exact schedule for all five, so you don’t burn them in one weekend.
4
Copy the schedule instead of decoding it.
Two worked examples show you which days to book.
5
Don’t pay for ads too early.
You’ll know the two things to wait for before you spend a dollar.
6
Get reviews without guessing who to trust.
The two review services I use myself, plus my discount link.
Stage 2 of 3
Launch: no last-minute scramble.
1
Keep every ASIN in one spot.
Kindle, paperback and hardcover, written down once. No more digging through KDP.
2
Catch the wrong file on the wrong format.
A check for each version, before your readers find it for you.
3
Help the right readers find you.
Description, keywords and categories, ticked off for all three formats so none gets left blank.
4
Make your Amazon page look finished.
A+ Content reminders and the module size I use, so you design it once.
5
Book your promo days the moment you’re live.
“I’ll do it tomorrow” is how promo days get wasted.
6
Know exactly what to send your promo sites.
The link format is right on the page. Add your ASIN and go.
7
Make leaving a review a quick scan.
The review link formula and the QR code steps, so readers don’t have to hunt for where to review.
8
Never print a dead link.
A final check that every QR code and bonus link goes where it should.
9
Set up Author Central without the hunt.
The link and a video walkthrough are waiting for you.
Stage 3 of 3
Post-Launch: keep it selling.
1
Start your ads at the right moment.
When to switch them on, and what needs to be in place first.
2
Run ads with a simple routine.
A weekly check, what to adjust, and a daily budget to start with.
3
Keep the reviews coming.
A review link inside every version of your book, each with the right ASIN.
4
Publish on the right day.
The best time of the week to publish, what to avoid, and the deadline if you want Christmas sales.
Bonus Inside
Two lists that save you the research.
■■■
7 promo sites to pair with your free promo days.
The ones I book, with a spot to track what you booked and when.
■■■
4 review sites you can keep using long after launch.
Each one labeled verified or unverified, so you know what you’re getting.
Listen. This is the most detailed launch checklist I’ve ever put together. It won’t launch your book for you. It will make sure you don’t forget anything.
Karina G. Sanchez
Last Call Before Print
Your checklist is waiting.
Let’s show them what you’ve got.
■■■
Reader Credentials
Free. No spam. Just your checklist.